No one should own the word "gamify"

August 25, 2010

The guys over at Gamify, Inc. filed an application to trademark the word "Gamify" in the way we all know and use it today. We couldn't sit on the sidelines and let one individual or company own an idea that is so important to us and everyone else involved in gamifying online experiences.     Here's a link to the actual application: ...

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BigDoor retreat with Amy Jo Kim, Gamification Guru

August 19, 2010

We recently returned from a one day Gamification Retreat hosted by our game mechanics partner, BigDoor (thanks Keith, Jeff, and team!). Lead by online community and social gaming expert Amy Jo Kim, a lot of great ideas came out of the group discussion and EVO Media Group's CEO, Geoffrey Nuval, recently put his notes up on his WebHub. Here's the link to the post: Here's a ...

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FaceBook Seattle Gamifies its Party Invitations

August 13, 2010

Just checked email and looks like FaceBook Seattle is having a party to celebrate the recent opening of their offices up here.  Price of Admission: solving this puzzle. Link to the rest here.  What did they just pull?  They created a competitive system in which people with certain skills can be rewarded for completing certain tasks.  What? They gamified their party invitations.   What is it really? A way for them to recruit for their Seattle ...

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Another Great Talk on Gamification of Web Platforms

August 9, 2010

This informative talk, given by gamification and social media expert Amy Jo Kim (CEO of ShuffleBrain), is over a year old but still very relevant to what we're doing over here at the EVO Media Group.

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New Posts on Gamification by EVO CEO

August 8, 2010

EVO Media Group's CEO, Geoffrey Nuval, recently wrote a couple interesting posts on gamification on his WebHub. One is about the Gamification of DevHub and reasons why. The Other is about the Gamification of Music with the coming of Rock Band 3. The former shows how a real world system (website building platform) was transformed with gaming elements.  The latter talks about going the other direction, how a game is becoming more of an ...

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