No one should own the word "gamify"

by Admin on August 25, 2010 6 Comments

The guys over at Gamify, Inc. filed an application to trademark the word "Gamify" in the way we all know and use it today. We couldn't sit on the sidelines and let one individual or company own an idea that is so important to us and everyone else involved in gamifying online experiences.  

 
Gamify trademark application doc

Here's a link to the actual application: http://tmportal.uspto.gov/external/portal/tow?SRCH=Y&isSubmitted=true&details=&SELECT=US+Serial+No&TEXT=85052976#

In that light, the EVO Media Group has decided to step-up and ask Gamify, Inc. in a formal letter to abandon this attempt to own an idea that has clearly been developed by a whole community of people, like us, that are working hard to make the internet a fun, engaging and useful place for everyone.  We’ve already talked to a number of other companies in the gamification space ...

read more

BigDoor retreat with Amy Jo Kim, Gamification Guru

by Admin on August 19, 2010 0 Comments

We recently returned from a one day Gamification Retreat hosted by our game mechanics partner, BigDoor (thanks Keith, Jeff, and team!). Lead by online community and social gaming expert Amy Jo Kim, a lot of great ideas came out of the group discussion and EVO Media Group's CEO, Geoffrey Nuval, recently put his notes up on his WebHub.

Here's the link to the post: http://geoffreynuval.devhub.com/blog/530752-my-notes-from-jam-session-lead-by-gamification-guru-amy-jo-kim/

Here's a pic of the event (devatar sighting!):

BigDoor Retreat

FaceBook Seattle Gamifies its Party Invitations

by Admin on August 13, 2010 2 Comments

Just checked email and looks like FaceBook Seattle is having a party to celebrate the recent opening of their offices up here. 

Price of Admission: solving this puzzle.

Link to the rest here. 

What did they just pull?  They created a competitive system in which people with certain skills can be rewarded for completing certain tasks. 

What? They gamified their party invitations.  

What is it really? A way for them to recruit for their Seattle office.

Note: Genius. +10,000 xp

Wait, what kind of party is it going to be like?  

;) welcome to Seattle, FaceBook.

Another Great Talk on Gamification of Web Platforms

by Admin on August 9, 2010 0 Comments

This informative talk, given by gamification and social media expert Amy Jo Kim (CEO of ShuffleBrain), is over a year old but still very relevant to what we're doing over here at the EVO Media Group.

New Posts on Gamification by EVO CEO

by Admin on August 8, 2010 0 Comments

EVO Media Group's CEO, Geoffrey Nuval, recently wrote a couple interesting posts on gamification on his WebHub.

One is about the Gamification of DevHub and reasons why.

The Other is about the Gamification of Music with the coming of Rock Band 3.

The former shows how a real world system (website building platform) was transformed with gaming elements.  The latter talks about going the other direction, how a game is becoming more of an application for the real world.  Check it out and leave your thoughts!

Gamifying Life --- As told by Jesse Schell @ Dice2010

by Admin on June 6, 2010 0 Comments

UPDATE 7/11/2010: JESSE SCHELL JUST WROTE ABOUT US IN HIS BLOG: GAMEPOCALYPSENOW.  THANKS JESSE! 

Jesse Schell, founder of Schell Games and former creative director of the Disney Imagineering Virtual Reality Studio, spoke about how elements of gaming are creeping into everyday life. 

EVO is building the systems to help move this forward!!!

Page 1 of 1.

Post categories

Post archives